When I tell people I work for a financial wellness company, I often get met with blank stares. Although I get the sense that people are becoming more familiar with “financial wellness” as a concept, I know that it’s still far from a household term.
I was curious how people would react if I asked them directly what financial wellness meant to them—so I set out to find out.
I went around and asked a dozen friends for their take on financial wellness.
Here are the top takeaways:
1) Security, comfort and understanding.
For the most part, it came down to being able to fulfill their desires and goals without having to worry about money being an issue.
“Financial wellness is not having to be concerned with the most basic needs of living” – Pat at Clutter
2) A desire to understand their financial situation and options
In addition to not worrying, some people also indicated that they wanted to have an understanding of their financial situation and options. Though many people I talked to spoke very generally, others noted specifics—such as having a good credit score, being able to pay down debt, having diversified investments, and setting goals such as paying for their kids’ education. Some people focused more on the immediate needs, while others also took a more long-term view and discussed being able to save for retirement.
“Understanding where I stand with my finances.” —Matt at AlphaDraft
“Stuff like being able to send your kids to college and go on vacations with them”—Uzi at GearFrontier
3) What employers are doing to help
In regards to what employers do to support their employees’ financial wellness, the most common thing that people talked about was providing 401ks/other retirement plans (plus matching). Others also noted giving unlimited PTO, incentives/bonuses, sufficient compensation, health insurance, and direct deposit. The non-401k responses went back to this idea of not having to worry/having peace of mind— basically making finances as easy and painless as possible.
“Companies provide retirement plans, match and sponsor 401ks and offer health insurance to their employees.”—Jacobo at Yoi Corp
““I think employers help employees by setting up automatic payroll (direct deposit), retirement accounts (401ks, IRAs), and making sure their employees are taken care of in terms of insurance and liability. “ —Eric at Amplify
4) What employers can improve on
A central theme here was financial education—helping employees understand not just how to manage their finances, but also understanding their options fully and making sure they are empowered to select the best option for them. The prevailing belief was that there is a severe lack of available resources for this and that most employees are “in the dark” about managing their finances.
“Employers should make sure they’re putting their employees into the best 401ks possible with the lowest fees and educate their employees on the difference between things like mutual and index funds.”—Kris at Amplify
“Companies should put more emphasis on educating their employees via in-house workshops/seminars focusing on financial health/well being tackling topics such as money market accounts, IRA, 401K, etc.” —Mani at Machinima
We at GreenShield would like to extend a big thank you to those who participated in our informal study! In our next posts, we’ll share their full responses.